Scripts & IP
01
PRACHAND'S CREATIVE SIGNATURE
In-house writers forging scripts, formats and IP for film, series, ads and vertical drama.
Now Producing · Est. Mumbai
PRACHAND
ENTERTAINMENT
Empowering Modern Entertainment Landscape
A production powerhouse and a creative ecosystem: script, shoot, edit, sound, post, AI and CGI, forged as one unified pipeline keeping a consistent creative signature at the speed of light.
Scroll ↓ Enter The Fire
Brands That Trust Us
Aikons×Vivid Motion×Echo Labs×Maya Studios×New Brand×Aikons×Vivid Motion×Echo Labs×Maya Studios×New Brand×
// 01 | The Studio
Expanding Creative Services for Everyone.
A PRODUCTION
POWERHOUSE.
A CREATIVE ECOSYSTEM.
Everything moves through one creative pipeline. We forge the script, shoot it, cut it, score it and finish it, then push it further with AI and CGI. Fewer hand-offs, faster turnarounds, one creative signature end to end.
01
WRITE
Story, format and script built in-house.
02
SHOOT
Full production across film, ads and vertical.
03
FORGE
Edit, sound, score and grade in one pipeline.
04
AUGMENT
AI and CGI layered in where it earns its place.
05
DELIVER
Platform-ready masters for brands and OTT.
Edit · Sound · Post
02
PRACHAND MONTAGE
Editing, sound design, scoring, DI and finishing in one pipeline from rough cut to master.
The AI Division
AIKONS.AI
Visit AIKONS.ai →
Generative production and AI storytelling built into the workflow, not bolted on.
Coming Soon
Hybrid AI VFX & CGI
04
PRACHAND MAYA
Hybrid AI VFX, CGI and digital worlds. Coming soon.
First in India
Created India's first micro drama, and now leads the format nationally.
AI Storytelling
A pioneer in AI-native storytelling through Aikons.ai, in production, not in theory.
Reach
Trusted by the biggest brands and OTT platforms in India and across the world.
One Pipeline
Script to master under a single team, so nothing is lost between hands.
Built For Speed
Full campaigns and series turned around in days, without dropping craft.
Every Screen
Vertical, horizontal, theatrical or feed native, made for where it will be watched.
// 02 | Our Karma
THE WORK
SPEAKS LOUDER.
Entertainment01
Prachand Entertainment
Leading The Micro Drama Boom In India
Pioneered India's first vertical series format focused on micro-drama storytelling.
2M+ views · 60 days→
Advertising02
Sleep Company × Mumbai Indians
The Reel That Broke The Internet
A high-energy vertical reel merging humor, emotion and brand storytelling.
152M+ views→
Sports03
WWE India
When WWE Called India, We Answered In Script
Culturally rooted storylines and dialogues that celebrated Indian identity.
National→
Medical Film04
Edwards Lifesciences × Jaslok
Inside The Human Heart: Literally
Filmed a real open-heart surgery blending medical precision with cinematic mastery.
Global Distribution→
Streaming05
Inspire Films & Beyond Dreams
Writing The Gen-Z Language Of Streaming
Sharp Gen-Z centric scripts blending realism, humor and internet culture.
500K+ views→
3D Audio06
HearVelvet
3D Audio That Feels Like Cinema
A 3D spatial storytelling experience with emotional precision.
Immersive IP→
BRANDS WE SET ON FIRE
// 03 | Yes, They Noticed Too
AS SEEN IN
Business StandardMid-dayThe WireANIThe TribuneAhmedabad MirrorSIDBusiness StandardMid-dayThe WireANIThe TribuneAhmedabad MirrorSIDBusiness StandardMid-dayThe WireANIThe TribuneAhmedabad MirrorSID
// 04 | The Kriya
REC ● FOUNDER
FIERCE
BY DESIGN.
Prachand is Sanskrit for fierce. We thrive on collaboration, technological innovation, freedom and an unwavering dedication to deliver wins for our clients, shaping the future of entertainment, one frame at a time.
"Our vision is to empower the modern entertainment landscape."
Office Collage
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STUDIO ● MUMBAI
// 05 | Ready?
FIERCE ENOUGH?
Let's talk. Bring the brief. We'll bring the fire.
Studio
B wing, Twinkle Apartments Near Highland Park, Lokhandwala Mumbai - 400053, IN
WhatsApp opens a chat with the founder